How to include music in a video on Instagram

Live brings people together in real time and has been a boon to content creators, artists, and other public figures across Instagram  and Facebook.

Since the pandemic and with social distancing, communications through social networks have become more common, in the same way, many aids have been created for people, awareness and new and healthy habits have been created, along with new forms of entertainment . Likewise, with live broadcasts or videos on Instagram and Facebook, improvements have been made for the use of music on these platforms and for these scenarios.

Clarifying The Guidelines for Including Music in Video on Instagram

We want to promote music on these platforms, following agreements with rights holders, thus supporting and protecting artists, composers and music partners. The details of the deals are confidential, but still the support and partnership with rights holders to contribute these ideas across platforms has been significant, despite the fact that certain amounts of music may be used on Live broadcasts or videos.

Here you can find some general guidelines to help you plan your videos better:

• Music in stories and traditional live music performances (e.g., filming an artist or band performing live) are permitted.
• The greater the number of full-length recorded tracks in a video, the more likely it may be limited (more below on what we mean by “limited”).
• For that reason, shorter clips of music are recommended.
• There should always be a visual component to your video; recorded audio should not be the primary purpose of the video.

The music used and on the platforms can be found in over 90 countries, however there may be places where it is not yet found and certain titles are available in these locations. The guidelines are for all account types, verified, unverified, pages and profiles.

All users have the opportunity to access the music library using Facebook’s Sound Collection for free. Music genres like hip-hop, pop, jazz, country, and more are available to use in videos and streams shared on Facebook and Instagram.

In-Product Video Notifications

These notifications are intended to alert when in the middle of a transmission or when a video is published if it includes any song or music that does not comply with the established license agreements. Which can be frustrating for a user and in this way you can reduce interruptions and avoid confusion about the audios.

The new updates that have been developed want the notifications to be displayed in a simpler and more efficient way during the transmission and that the user has enough time to adjust his transmission and that it is not interrupted, in the same way with the videos, to avoid them being blocked or muted. Also, here you can find how to see the notifications of Instagram on your iPhone. 

What is expected in the future

We are working together with music partners to implement more and more features that help users, content creators, artists, etc., to use more music in their videos and live broadcasts through Facebook and Instagram and that this music can also be shared and that they have more ways to express themselves through social networks.