How To Increase Your Instagram Followers In 2023

As we move further into the 2020s, it’s more important than ever to make sure your Instagram profile is growing.  As the platform continues to evolve, it’s important to stay up-to-date on the changes that are happening so you can make the most of it. 

In 2023, Instagram is moving away from a primarily photography-based platform to focus more on video content. This shift will bring new opportunities for businesses and individuals looking to grow their following.  

Here are two ways you can grow your Instagram following in 2023.

Instagram Stories

One way to take advantage of Instagram’s potential in 2023 is by using Instagram Stories. “Stories” became a powerful way to display content, as it takes users directly to their audience. By sharing valuable content, you can increase your chances of attracting new followers.

Story highlights are a great way to keep your followers engaged with your profile. They allow you to compile all of your favorite stories into one place, which makes it easier for your followers to see what you’re up to.

To create a highlight, first, create a new story. Once your story is live, open it and tap “Highlight” in the bottom left-hand corner of the screen. Then you can continue to add as many sections of your story to your highlight as you’d like.

You can also add a title and description to each of your highlights. This is a great way to give your followers a little more information about what they’re looking at.’

So if you’re looking to grow your Instagram profile in 2023, using story highlights is a great way to do it.

A Solid Hashtag Strategy

Using hashtags is still one of the most effective ways to increase your Instagram followers in 2023.

Here are a few tips for using hashtags effectively on Instagram:

– Use a mix of generic and specific hashtags. Generic hashtags (such as #love or #instagood) will reach a wider audience, while specific hashtags (for example, #englandrugby or #mycatisadorable) will reach a more targeted group of people.

– Keep your hashtags short and sweet. Long hashtags can be difficult to read and remember, so try to stick to those that are five words or less.

– Use relevant hashtags. Make sure the hashtags you use are relevant to your post and target audience – this will help ensure that your content is seen by people who are interested in it.

So, if you’re looking for ways to get more followers on Instagram, these are a few things you can do now to improve your profile in 2023.